Everyone knows the importance of a business plan, but many entrepreneurs don’t understand that marketing plan is also vital. In contrast to a business plan, marketing plan focuses on acquiring and retaining customers. It is a strategic plan that includes facts, numbers and objectives. A marketing plan is an action plan.The steps includes: Carrying out …
HOW TO DEVELOP A MARKETING PLAN FOR A NEW PRODUCT/BUSINESS Read More »
We are pleased to invite you to register for the 2020 AFEEDI Virtual High Impact Business Empowerment Training. The forum is designed to expose small business owners and entrepreneurs to best practices for financial records, filing of tax returns, pro-liberty values and business development in a fast-paced business environment of the 21st century. It promises …
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In a challenging or difficult business environment or market, Michael Porter’s 5 model is a popular marketing tool that helps business owners and managers to remain competitive. The Porter’s 5 ModelPorter’s 5 Model is a framework for analyzing a business competitive environment. It looks at the attractiveness and potential profitability of a business industry …
PORTER’S FIVE MODEL: AN ANALYTICAL TOOL FOR SMALL BUSINESS Read More »
